South & Co have rapidly grown into one of Crewe’s leading independent agents, offering specialist sales, letting, investment and renovation services.
I was brought up in business and had successfully run a food wholesaling company with an £8 million turnover: a company renowned for providing excellent levels of customer service. However, my passion has always been property – all aspects of it – and from an early age I was involved in full refurbishments, conversions and new-build developments, whilst always adding to my growing portfolio of both residential and commercial property. My aim when starting South & Co in 2008 wasn’t to radicalise the role of the agent, but simply to carry on providing the best possible level of personal service and to introduce some new concepts and modern marketing techniques.
As an independent family-run business we initially focused solely on lettings and I can still remember our first instructions – properties on Blunstone Close, Carlisle Street and Bateman Close which we still manage today. I was very conscious that our first landlords were taking something of a risk in putting their properties with a new and unknown agent, and I was determined to deliver an excellent service level and develop a lasting personal relationship to justify their confidence in us.
As the business has grown my focus has switched to recruiting and developing the right personnel to ensure that our staff are fully committed and share the company values. Having the right people has been crucial to our success and I work with them on a daily basis so that they gain the knowledge and experience to deliver the same high levels of service.
In 2014, in response to customer demand, we made the move into sales. Once again we were something of an unknown entity, but our reputation for honesty, personal service and exceptional advertising, as well as our loyal customer base, ensured that we hit the ground running and, from the first sale on College Fields, our sales department continues to go from strength to strength. We now sell a wide range of family homes and investment properties throughout Crewe, Nantwich, Sandbach and the surrounding areas and this is a major part of our business.
As well as sales and lettings, the renovation and refurbishment side of the business has grown over the years and we now employ a team of experienced contractors who work exclusively on South & Co properties. This is an area of the business which I particularly enjoy: I work closely with a large number of our landlords to help them buy, renovate and rent out properties as they build up their own portfolios.
2015 saw us move to bigger premises on Nantwich Road with a superb fully refurbished new office which is bright, contemporary and innovative. This coincided with a major re-brand and a bold change from our original red to purple. The new look was designed to reflect South & Co today and the progress that we’ve made since 2008 but we all work hard to ensure that we retain the personal service, welcoming atmosphere and enthusiasm which we started out with.
Call in to our office or give us a ring to introduce yourself and see what we can do for you.